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We introduced our first Fluoride-Free Toothpaste in a cinnamon flavour to make it appealing for kids, it was safe to swallow and they loved the taste! We understand that if you’re an adult, perhaps cinnamon will not give you that fresh boost you’re used to. So, we went back to the drawing board and formulated our Advanced Natural Toothpaste. This pimped-up version features an adult-friendly, Mint & Lime flavour with an extra kick of freshness. We’ve also improved the texture so it’s hard to believe this toothpaste is all-natural. This version contains Bicarb Soda for teeth whitening. In no time you will have your smile as white as the Esperance beaches.
Our NEW Mint & Lime natural flavour is like sipping a Mojito (just without the alcohol, sorry!) on a hot summer day. It’s so good, you’ll look forward to brushing your teeth!
So many natural toothpastes don't freshen your breath & don't leave your teeth feeling clean. This product solves both those problems and is pleasant to use. No carrageenan! You've got the formula almost perfect A Bit Hippy.
What is HYDROXYAPATITE?
"Hydroxyapatite is one of the most studied biomaterials in the medical field for its proven biocompatibility and for being the main constituent of the mineral part of bone and teeth. In terms of restorative and preventive dentistry, nano-hydroxyapatite has significant remineralizing effects on initial enamel lesions, certainly superior to conventional fluoride, and good results on the sensitivity of the teeth." (Ann Stomano, 2014)
You can continue reading the whole article here.
We love how dedicated our customers are to researching ingredients. We wish everyone looked at their toothpaste in such detail. Here are a couple of answers to some techy questions we have been asked.
Yes, all our products are 100% Vegan. Although our bones and eggshells have a lot of Hydroxyapatite, this is not our source. For those into chemistry, it is made by mixing CaHPO4 with CA (OH)2 and then dissolving it in alcohol and the remainder is Hydroxyapatite. It is then milled to the correct size.
This question comes about as a result of a paper that questions the safety of needle shaped Hydroxyapatite. Our Hydroxyapatite is not needle shaped. Below is the shape of the particles as seen under a microscope.